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How to Use Facebook Event Targeting in Your Facebook Ads : Social Media Examiner

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by  Marshall Evans

Does your page use Facebook events? Want to retarget ads to people who engage with your events on Facebook? In this article, you’ll discover three ways to target audiences using Facebook event engagement ...

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So, You’ve Created a Website: Now, What?

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by  Marshall Evans

It’s almost 2018, and all the years (so far) that we’ve enjoyed web-based technology have produced an abundance of website builders available to help any of us, from aspiring entrepreneurs to passionate bloggers. ...

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Top 10 Facebook Advertising Features You Should Be Using | Social Media Today

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by  Marshall Evans

Are you using Facebook Ads to grow your business? If not, you should be – Facebook has a wide range of great ad formats, targeting options, and campaign types. Here are my top ...

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How to Never Run Out of Content Ideas Again

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by  Marshall Evans

It’s the time of year when everyone who does content work for a startup or tech company here in the Bay area wants to talk about how to generate story ideas. They know ...

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Why You Should Treat Your Marketing Budget Like a Poker Bankroll

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by  Marshall Evans

Just as the richest players in poker can still lose it all, even brands with the biggest marketing budgets can still lose millions on a bad play. Pepsi discovered that truth firsthand after ...

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