Marshall Evans

Marshall is a 15 year veteran IT administrator who changed his life by leaving his corporate IT job, becoming a hair stylists and opening his own Salon and Yoga Studio. In the process Marshall lost 285 pounds and improved his lifestyle so he could pursue his dreams of helping people in any way possible. Marshall started working in the digital advertising space after realizing that many small businesses are underserved by the community. His passion is solving your problem in the best method possible.

Google’s Recent Rankings Update: What You Need to Know

Google recently updated their algorithm.  This is the computer code that helps rank websites, local businesses and just about everything else in the organic Google Search results and Google Maps listings.  A lot of changes happened and a lot of local businesses suddenly saw their rankings decline.   This means fewer people see your business on Google …

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How to Use Facebook Event Targeting in Your Facebook Ads : Social Media Examiner 3

How to Use Facebook Event Targeting in Your Facebook Ads : Social Media Examiner

Does your page use Facebook events? Want to retarget ads to people who engage with your events on Facebook? In this article, you’ll discover three ways to target audiences using Facebook event engagement custom audiences. How to Use Facebook Event Targeting in Your Facebook Ads by Kristi Hines on Social Media Examiner. #1: Target People …

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Top 10 Facebook Advertising Features You Should Be Using | Social Media Today 7

Top 10 Facebook Advertising Features You Should Be Using | Social Media Today

Are you using Facebook Ads to grow your business? If not, you should be – Facebook has a wide range of great ad formats, targeting options, and campaign types. Here are my top 10 favorite Facebook advertising features to consider in your marketing. 1. Lead Ads In addition to being cheap and insanely effective, Facebook …

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Why You Should Treat Your Marketing Budget Like a Poker Bankroll 14

Why You Should Treat Your Marketing Budget Like a Poker Bankroll

Just as the richest players in poker can still lose it all, even brands with the biggest marketing budgets can still lose millions on a bad play. Pepsi discovered that truth firsthand after running a tone-deaf YouTube ad in April featuring people marching down a city street with generic protest signs. Kendall Jenner suddenly joined …

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